REP steps boldly onto a new stage with a contemporary vision for beloved Broadway hit CAROUSEL

REP steps boldly onto a new stage with a contemporary vision for beloved Broadway hit CAROUSEL

Thursday, September 15, 2022

Directed by Toff De Venecia, the R&H opus starring Karylle Tatlonghari and Gian Magdangal starts Nov. 26

Repertory Philippines (REP) steps boldly on to a brand new stage as it re-opens its theater doors with a modern reimagination of CAROUSEL. The beloved Broadway hit musical will run from November 26-December 18, 2022 at the Tanghalang Ignacio Gimenez, making it one of the first shows to run at the Cultural Center of the Philippines’ newly inaugurated black box theater.

With Music by Richard Rodgers and Book & Lyrics by Oscar Hammerstein II, Carousel became an instant hit lauded by critics and audiences alike. The original production won the New York Drama Critics’ Circle Award for Best Musical. Hailed by Time Magazine as the greatest musical of the 20th century, its various revivals have also won several Tony Awards. A story about a whirlwind romance between carnival barker Billy Bigelow and millworker Julie Jordan, it features some of musical theater’s most timeless music and iconic songs including If I Loved You and You’ll Never Walk Alone.

REP’s CAROUSELis directed by Toff De Venecia who is determined to bring a bold, brave vision for the new generation of theatergoers. This glorious musical masterpiece is brought to life by a star-studded cast led by singer, actress, and OPM royalty Karylle Tatlonghari as Julie Jordan and sought-after theater leading man Gian Magdangal as Billy Bigelow.

“Today, we stand on the shoulders of giants and take on the challenge of reimagining this classic musical for contemporary Filipino audiences,” De Venecia says. “Featuring new artistic voices and talent as well as post-modern perspectives, the team boldly dreams up what ‘the best musical of the 20th century’ might look like today. It’s a radical departure from previous iterations, even from what we set out to do in 2020. We draw inspiration from Filipino creativity and the words of the original choreographer and dancer Agnes de Mille – that is, ‘taking leap after leap in the dark.’ This will be the ultimate 21st century test for a 20th century text.”

CAROUSEL was originally slated for a May 2020 debut also with De Venecia at the helm. It was set to be the crown jewel of the REP 2020 theatrical season, which would have built upon the rich 53 year old history of REP and signaled the eminent theater company’s transition to more progressive, dynamic, and culturally relevant theatrical productions under the leadership of Artistic Director Liesl Batucan-Del Rosario.

“I am ecstatic for Repertory Philippines as we return to the live stage and bring the fulfillment of a promise to our REP audiences and communities. It is doubly exhilarating to be able to present CAROUSEL at the newly unboxed Tanghalang Ignacio Gimenez CCP Black Box Theater, through a generous venue grant from the Cultural Center of the Philippines no less. I am beyond excited for Toff’s innovative post-modern contemporary take on Carousel that I know will connect and link this absolutely timeless and deeply relevant material to a new audience,” expresses Liesl.

Don’t miss REP’s highly anticipated return to live theater. Catch CAROUSEL starting November 26 at the CCP Tanghalang Ignacio Gimenez.

Tickets will be available through the CCP Box Office, TicketWorld, and SM Tickets. Ticket prices are ₱3,000 for VIP seats, ₱2,500 for rows 1 & 3, ₱2,000 for row 4, ₱1,500 for row 5, and ₱1,000 for row 6. For queries, please message Repertory Philippines on its Facebook page or through Instagram, or email info@repphil.org.

For updates, visit www.repertoryphilippines.ph, like and follow Repertory Philippines on Facebook and Instagram. Companies and brands who are interested in the show can email sales@repphil.org.

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MR.DIY’s Proudly Made in the Philippines Comes Back this September

MR.DIY’s Proudly Made in the Philippines Comes Back this September

Tuesday, September 13, 2022

This whole month of September, MR.DIY’s “Proudly Made in the Philippines” is having a comeback. From September 1 to 30, exciting deals and discounts of up to 30% awaits customers in MR.DIY’s stores nationwide. These local products and essentials are perfect for everyday needs.

Must-have household cleaning essentials

Keeping the house safe and clean is one of the top priorities during these times to stay protected against possible germs and viruses. MR.DIY offers sanitation and disinfecting products from local brands such as Guardian alcohols, Kleen-It dishwashing liquids & hand soaps, Sanicare wet wipes, Cheers garbage bags and many more!

Do-it-yourself car cleaning essentials

For car owners, finding the best cleaning material is important to keep the auto shiny, clean and protected. Microtex Sun Shield protectant and moisturizing tire lotions can be spotted in MR.DIY stores to make car cleaning sessions quick and easy.

Let us care for your pet!

Pets are like babies for fur parents. As the saying goes, “They are not just a pet. They are family.”

With this, MR.DIY offers Filipino brands such as Carbaryls and Happy Pets shampoo and powder to keep pets safe and free of fleas, ticks, and lice. These affordable items are perfect for every fur parent looking for high-quality and value for money pet supplies.

The Proudly Made in the Philippines campaign by MR.DIY is a month-long celebration to recognize and celebrate Filipino brands, support their businesses, and encourage Filipinos to do the same. Per DTI Fair Trade Permit No. FTEB-148906 Series of 2022.

MR.DIY remains committed to their “Always Low Prices” motto – offering a variety products and essentials that aims to meet the daily needs and demands of its consumers.

Join the Proudly Made in the Philippines campaign and receive exciting discounts by visiting the MR.DIY store near you!

To learn more about MR.DIY and its products, visit www.mrdiy.com/ph. You may also follow /mrdiyPH on Facebook, and @mrdiy.philippines on Instagram and Tiktok for updates and upcoming promos.

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Top local merchants sell 6x more items at Shopee's 9.9 Super Shopping Day

Top local merchants sell 6x more items at Shopee's 9.9 Super Shopping Day

Local businesses benefited as shoppers flocked to the e-commerce platform to score mas mura deals on essential items for as low as ₱1 and ₱49 last 9.9

The leading e-commerce platform in Southeast Asia and Taiwan continues to create memorable shopping experiences on 9.9 Super Shopping Day. Boosted by increased shopper traffic and support from Shopee's platform tools, top local sellers sold 6 times more items on 9 September than on an average day. These seller offerings created more value for customers, who snapped up the best promotions and mas mura prices on items ranging from daily essentials to the latest gadgets.

Shopee’s 9.9 Super Shopping Day brings more benefits to Filipinos by providing buyers with convenient shopping experiences at the best deals while helping sellers grow their businesses. Martin Yu, Director at Shopee Philippines shared, “We are committed to benefiting online shoppers, by bringing them more joy, value, and excitement every 9.9. This drives us to use our platform to deliver the best value for money with our Mas Mura sa Shopee* offers, and to explore other equally fulfilling possibilities that serve the evolving needs of customers and businesses alike, especially as we gear towards another meaningful year-end shopping season.”

Shoppers secured daily essentials at better deals

Shopee worked with sellers to curate a wide assortment of ₱1 and ₱49 deals, helping users get their money’s worth when they shopped their everyday essentials in Home & Living, Health & Personal Care, and Women's Apparel during 9.9. Filipinos were keen to maximize the available deals in acquiring their daily necessities, with one shopper saving as much as ₱200,000 for essential back-to-school items like a new laptop, laptop accessories, and desk accessories.

Businesses achieved more traffic and a big boost to their sales

Local sellers took advantage of 9.9 to grow their businesses, with one top local merchant from Valenzuela City selling over 400,000 packs of face masks on 9 September alone. Another fashion accessories seller used Shopee Live to engage with their followers, gaining 80,000 views during their 9.9 livestream. Meanwhile, leading brands Uni-Care, Unilever Beauty, and Maybelline also saw a boost in orders as shoppers looked to Shopee for their go-to branded parenting essentials, personal care products, and beauty must-haves.

Shopee’s in-app features brought more value and entertainment to all users

Shoppers were treated to plentiful fun days from August 26, leading up to a star-studded TV special on September 9. Countless users tuned in to Shopee live streams 87 million times and engaged with in-app games for over 16 million total plays throughout the 9.9 period.

ShopeePay brought users more convenience and rewards

Filipinos continued to enjoy seamless, value-for-money payments as they took advantage of ShopeePay's ₱1 Load & Data promos, with purchases tripling by 9.9 compared to a regular day. Local shoppers also used ShopeePay to pay off their wish list items on mobile phone accessories, skincare products, and kitchenware sets while payment transactions with various billers doubled during the super shopping day.

To stay updated on the latest mas mura deals and promos, download the Shopee app from leading app stores and follow Shopee Philippines on Facebook, Twitter, Instagram, TikTok, and YouTube.

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PLDT, Smart back the return of Cebu's "Pasigarbo sa Sugbo"

PLDT, Smart back the return of Cebu's "Pasigarbo sa Sugbo"

Monday, September 12, 2022

The Philippines’ leading integrated telco company PLDT Inc. and its wireless subsidiary Smart Communications Inc. (Smart) extended full support for the in-person return of the Province of Cebu’s “Pasigarbo sa Sugbo” last August 28, 2022.

Dubbed the “Festival of Festivals”, Pasigarbo sa Sugbo (Pride of Cebu) was first staged in 2008 to celebrate the province's founding anniversary. After its two-year hiatus due to the pandemic, a grander celebration was organized with the active participation of Cebu’s fifty municipalities and component cities.

To connect more audiences to the celebration, PLDT through its Enterprise group provided fiber connectivity to the organizers, which enabled seamless live streaming of the dance and cultural presentations by the contingents.

“We at PLDT and Smart are thankful for the opportunity to support this year’s Pasigarbo sa Sugbo. We are one with the Provincial Government of Cebu in its goal of keeping Cebu as one of the top provinces in the country and PLDT’s continued fiber and wireless network expansion in the province supports this goal,” said Kent De La Calzada, Head of PLDT Enterprise Visayas.

Smart also distributed free SIM cards with load allocation to the Provincial Government of Cebu to support the communication and connectivity needs of all participating local government units.

“We are happy to share our municipality’s pride through the Pasigarbo sa Sugbo Grand Showdown of Festival Dances. Some of our loved ones and friends couldn’t join and witness our performance in-person, but I am assured that they are supporting us by watching the live streamed video,” shared Queen Aria, one of the performers representing the Municipality of Liloan’s Rosquillos Festival.

Aside from the judges’ scores, members of the audience could also cast their votes online to support their favorite contenders. Online votes constituted 20% of the tally. Also, one lucky online voter will be awarded a brand-new Toyota Hilux which will be announced soon. PLDT and Smart’s support for the Province of Cebu’s Pasigarbo sa Sugbo forms part of its commitment to assist local government units in their goals to boost the country’s tourism industry in the post-pandemic New Normal.

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MomCenter launches ‘Usapang Nanay,’ inspires and educates Pinoy moms on meaningful, practical motherhood

MomCenter launches ‘Usapang Nanay,’ inspires and educates Pinoy moms on meaningful, practical motherhood

The pilot episode of the online series features TikTok’s Mommy Julie while other episodes will highlight other moms including celebrity and pop icon Geneva Cruz

MomCenter Philippines, a free online resource and community for Filipino moms, has recently launched its new talk show for moms by moms called “Usapang Nanay.” MomCenter is owned and managed by Gushcloud Philippines, a global technology-driven digital talent and media company focused on influencer marketing, entertainment, and commerce.

The show aims to feature different motherhood and parenting styles to inspire, educate, and entertain fellow moms. The first episode of “Usapang Nanay” is available on the MomCenter Philippines official YouTube page.

“We are excited to launch “Usapang Nanay” on MomCenter Philippines. Our goal in MomCenter has always been to connect and make moms feel less alone in their motherhood journey. We want to let them know that a community is supporting them, talking about the real issues and concerns they are dealing with. Like me and all moms, we try to be the best for our kids. This show is just the beginning of MomCenter’s journey to tackle the reality of motherhood. In doing so, us moms get to learn together,” said Emmelyn Cruz, Head of Studios of Gushcloud Philippines.

In the season premiere, host and mommy influencer Julie Anne Septimo, popularly known as Mommy Julie on TikTok (@mommyjulie838), shares her journey as a first-time mom to daughter Cali. She admits to being overwhelmed upon realizing the responsibilities of a first-time mother, experiencing baby blues, and discovering her own parenting style.

“I’ve always been passionate about sharing my motherhood journey. This is why I created my own YouTube channel and TikTok account. I wanted to share what I learned being a first-time mom to my viewers in the hopes that they can relate, learn from, and share advice to me as well. With MomCenter’s “Usapang Nanay”, I am given a chance to connect and relate to other moms first-hand,” said Septimo.

Meanwhile, “Usapang Nanay” in its segment “MomTries” also aims to show first-hand mommy-related hacks and proven effective products. For the first MomTries, Mommy Julie shares the toddler checklist that helps to manage toddlers’ expectations and minimize their tantrums.

“Gushcloud has always been committed to creating relevant content that inspires. With launching “Usapang Nanay” we find ourselves working closely with our mommy influencers as true key opinion leaders. We look to bring to life the stories and conversations that open opportunities and knowledge to benefit the greater parenting community. In doing so this allows us to continue to create tomorrow’s positive influence among mothers, parents, and most importantly our children,” said Jamie Paraso, Country Director of Gushcloud Philippines.

For succeeding episodes, the talk show will also feature celebrity mom, singer, and actress Geneva Cruz, mommy influencers Ley Reinares Almeda and Louise Santos, entrepreneur Karen Ayala, and Managing Director of ROHEI Foundation Chrina Cuna Henson.

Full episodes of Usapang Nanay are available on the MomCenter Philippines YouTube Channel. For more information on Usapang Nanay, visit MomCenter Philippines on Facebook, Instagram, and their official website.

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Ajinomoto partners with Mega Prime to promote healthy eating habits

Ajinomoto partners with Mega Prime to promote healthy eating habits

True to the “Eat Well, Live Well” promise, Ajinomoto Philippines Corporation (APC) aims to propel meaningful initiatives to improve Filipino families' health and well-being. In line with this, APC teams up with Mega Prime to encourage vegetable intake through easy-to-prepare yummy recipes that will help strengthen immunity.

AJI-GINISA® Flavor Seasoning Mix and Mega Prime formed a win-win alliance to aid homemakers in making nutritious and delicious meals for the family and offering value to consumers with bundling promotions amidst rising commodities prices.

Eggs are always an easy go-to dish, easily accessible, and quick to cook. Instead of the usual scrambled egg, why not level up and cook Button Mushrooms Omelet with AJI-GINISA® and Mega Prime Pieces and Stems Mushrooms? Egg is a good source of protein, but by adding mushrooms, you also add dietary fiber into your meals. Full recipe here.

“With day-to-day busy schedule of homemakers and budget limitations, we understand that nutrition usually takes a step back when preparing meals. Through the partnership with Mega Prime, we aim to help homemakers prepare affordable, nutritious, and delicious meals for the family.” shares Ajinomoto Philippines Corporation Marketing Department Head Daryl Magno.

Veggie Fried Rice

Starting, or getting through a long day requires having a meal rich in energy sources. For those days, what better way to fill up your stomach than by preparing some fried rice. Veggie Fried Rice is an all-in-one meal, with rice and corn as the main sources of carbohydrates to produce energy, alongside egg which is rich in protein and repairs the body's cells and creates new ones. Stir-fry your favorite Mega Prime green peas with leftover rice and season with a pack of AJI-GINISA® Flavor Seasoning Mix to add more flavor. Green peas are a good source of Vitamins A, K, and C and are rich in antioxidants. Check the recipe here.

Visit Ajinomoto’s LazMall and Shopee Mall pages and get 1 free can of Mega Prime Green Peas (155g) for every purchase of 2 polybags Aji-Ginisa® 8g until October 30, 2022. Homemakers may also shop in select local grocery stores to avail of one free pack of Aji-Ginisa® 8g for every Mega Prime canned mushroom purchase of 425g.

“Nutrition need not be expensive and difficult. Nutritious food does not have to come at the expense of convenience and ease,” says Magno. “We at Ajinomoto, aim to provide solutions and equip homemakers on preparing affordable, delicious, and well-balanced meals so that every Filipino family can eat well and live well.”

For more delicious and healthy recipes, visit Ajinomoto’s Cookmunity website: https://www.cookmunitybyajinomoto.com/

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mWell unites hundreds of doctor-volunteers, mental health experts, and health-conscious Filipinos on National mWellness Day

mWell unites hundreds of doctor-volunteers, mental health experts, and health-conscious Filipinos on National mWellness Day

Last August 27-28, Metro Pacific Investments Corporation’s (PSE: MPI) mWell, the Philippines’ fastest-growing health app, made history by gathering hundreds of doctors, medical specialists, and mental health experts to give free online consultation and sound medical advice to patients and health-conscious Filipinos from all over the country.

National mWellness Day, mounted for the 2nd time since its inception in 2021, has achieved a milestone in its mission to bring quality healthcare to more Filipinos nationwide in the new normal by providing free online consultation to hundreds of patients from all over the country through the mWell PH app.

The two-day advocacy event was helmed by hundreds of family doctors and specialists from Metro Manila, Cagayan De Oro, Davao, and Zamboanga who donated their time to provide consultation via the mWell app, while mental health advocates from MindNation and Makati Medical Center Wellness Center gave on-call services for free mental health counseling.

Dr. Reymark Calma congratulated mWell for the event which allowed him to feel the true spirit of volunteerism while fellow volunteer, Dr. Mark Calban said, “It was such an inspiring experience serving the medical needs of patients not only from Metro Manila but from different provinces.” Expressing her appreciation for the support she received, Dr. Mae Doctolero, said, “The responsive tech team and operations support made everything so easy.”

A record number of patients, including celebrities, Metro Manila-based journalists and regional influencers were able to consult for free. After the consultation, they also received free e-prescription, medical certificates, lab referrals and vouchers.

Patients expressed gratitude for the free consultation. They found the doctors to be very kind and approachable. “The consultation flow is good and clear,” said one of the patients while another writes, “This is the best teleconsultation I have experienced.” An mWell user who had a consultation with the dermatologist gave this feedback: “My doctor is amazing. She was on time and provided me with all the support.” A mom whose daughter had fever was so thankful that they could consult a pediatrician for free. She said: “Laking tulong para sa mga nanay na tulad ko. Ang daling gamitin at ang bait ng duktor. Buti na lang may mWell app!”

mWell partners, including the country’s top insurance companies – PhilCare and Generali gave their full support for the advocacy along with Makati Medical Center Foundation, MPIC Foundation, Unilab, MedExpress, 24 Alkaline-C and PiCur antioxidant.

At the same time, mWell provided free consultation to residents of Barangay Lumutan, a remote community in General Nakar, Quezon through mWell OnTheGo, a portable digital clinic. The mWell OnTheGo bag was filled with a tablet and a phone preloaded with the mWell PH app containing a health passcode for free online consultation. Foldable solar panels, batteries, and Smart pocket wifi were donated to enable the residents to consult anytime.

National mWellness Day supports the MVP Group’s Gabay Kalusugan advocacy focusing on quality and affordable healthcare. MPIC President, Chairman and CEO, Manny V. Pangilinan says, “Filipinos now have better access to healthcare through mWell’s integrated digital healthcare ecosystem with a wide and sustainable network of medical experts and services.”

For Chaye Cabal-Revilla, Chief Finance, Risk and Sustainability Officer of Metro Pacific Investments Corporation, sustainability is the backbone of the work done across the group. Cabal-Revilla says, “Being able to serve Filipinos nationwide is at the heart of what we do in mWell. That’s why we dedicated two days working with volunteer docs and partners to provide consultation for free. As part of the MPIC Group, mWell is committed to work towards the achievement of the UN’s Sustainable Development Goals, particularly SDG 3: Good Health and Well-being.”

Download the mWell PH app from the Apple App Store or Google Play Store. Follow mWell on Facebook and mwellph on Instagram for more updates.

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New Jolly Kiddie Meal! Jollibee Flight Squad

New Jolly Kiddie Meal! Jollibee Flight Squad

The Jollibee Flight Squad is here to give endless fun–collect them all now!

Jollibee’s lovable mascots are taking to the skies this month for a new and fun adventure, revving up as the Jollibee Flight Squad in the latest set of Jolly Kiddie Meal toys.

Charging forward and leading the Flight Squad is Jollibee, who spins in his aircraft by moving the circular device with your finger. With just a push, Hetty can float and sway side to side in a cute and colorful blimp. Yum can take off into the air in his jetpack and Popo can eject and zoom out from his hang glider with just a simple push. And last but not the least, pull out the ripcord from Twirlie’s helicopter to make the propeller release and spin up high!

The Jollibee Flight Squad Jolly Kiddie Meal toys are designed with eye-catching colors and designs that will surely give Jolly kids loads of joy and fun! Each of the five collectible toys comes with its own Jolly Joy Box and is available with every purchase of a Yumburger (P82), Yumburger Meal with Drink (P102), Jolly Spaghetti (P97), Jolly Spaghetti Meal with Drink (P107), 1-pc. Burger Steak (P97), 1-pc. Burger Steak Meal with Drink (P114), 1-pc. Chickenjoy with rice (P129), or a 1-pc. Chickenjoy Meal with Drink (P144). The entire toy set is also available with a purchase of a 6-pc. Chickenjoy Bucket for only P624.

Fly off into the skies of fun with the Jollibee Flight Squad Jolly Kiddie Meal toys! Don’t miss this chance to collect all five toys by visiting the Jollibee branch nearest you, or by having them delivered to your home through the Jollibee App, JollibeeDelivery.com, #87000 hotline, GrabFood, or foodpanda. Promo runs from September 1, 2022 to November 30, 2022 only.

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Alex Bruce showcases her versatility as a singer-rapper on R&B-leaning single “Ayoko Pa”

Alex Bruce showcases her versatility as a singer-rapper on R&B-leaning single “Ayoko Pa”

Friday, September 9, 2022

 

Over slick beats and boppy melodies, the young Filipina artist expresses her decision to take her time before entering in a relationship

Alex Bruce flexes her versatility in “Ayoko Pa,” a top-tier R&B jam produced by frequent collaborator Cursebox.

Over a bed of slick beats and boppy melodies, the 15-year-old artist calls out her suitor for coming off way too strong, and emphasizes her decision to wait for love at the right time.

“It’s a song that expresses my stand on not being ready for a commitment,” says the trend-setting singer-rapper. “I know my priorities, and I don’t reject people just because I don’t feel a connection or synergy. It’s just that I’m too young to enter into a relationship that would easily fizzle out.”

Reiterating her right to be treated with respect, the music virtuoso from Batangas sees this aggressive action as a red flag for most women. Bruce reflects, “Sometimes all it takes is knowing when to take a hint. When someone says no, learn how to respect the decision and back off.”

The release of “Ayoko Pa” is accompanied by a colorful visual that showcases Alex Bruce’s stand on prioritizing life outside of a romantic relationship. Starring rising rapper Benedic Fragata and TikTok personalities Yvon and Achi, the music video also introduces Bruce as an all-around performer, vibing in seamless choreography.

“I’m also very much involved in the creative aspects of the video,” shares Bruce. “It’s a collaborative process to begin with, and it helps that everyone on the set really gave their all. Props to the director, talents, and crew behind this production.”

Alex Bruce’s “Ayoko Pa” is out now on all digital music platforms worldwide via Sony Music Entertainment. Watch the music video here.

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SM Prime and WWF Philippines partners toward responsible reporting on climate change solutions

SM Prime and WWF Philippines partners toward responsible reporting on climate change solutions

Thursday, September 8, 2022

SM Prime Holdings, Inc., one of Southeast Asia’s leading integrated property developers and leading conservation organization World Wild Fund for Nature (WWF) Philippines have entered a collaboration in adopting a more robust reporting framework to address the climate crisis.

This is a major partnership of WWF with a Philippine company towards developing a bespoke program for decarbonization.

Sustainability at SM Prime is at the core of its corporate identity. SM Prime is at the forefront of spearheading sustainable practices and setting records in pioneering programs to consciously protect the environment and strongly focus on resilience in its developments.

Under the partnership, SM Prime will adopt the Corporates for a Better Planet Initiative (CBPI), WWF-Philippines’ flagship program that provides an actionable framework for organizations to operate sustainably within the paradigm of the climate crisis.

“We are delighted to work with WWF Philippines on this sustainable journey. Focusing on sustainability within the context of the Philippines ensures that our strategies and projects are highly material, efficient, and more responsive in addressing local concerns surrounding resilience and adaptation. We need to be one with the worldwide community to achieve this and work with global experts to get this right,” SM Prime President Jeffrey C. Lim said.

Climate change is one of the most pressing and defining global issues today. The Philippines currently ranks third globally when it comes to climate change vulnerability. With its geographical location, it is more exposed to altering intensities of climate change manifested through erratic weather systems and natural calamities.

These risks are complex and uncertain, and organizations typically fail to properly assess their implications. The CBPI program takes a holistic approach to this pivotal issue, addressing these risks from a custom-built, science-based perspective.

By partnering with the WWF, SM Prime can enhance and determine climate change solutions that will be reflected through responsible and transparent reporting.

The first phase of CBPI involves gauging where SM Prime stands in its sustainability initiatives and setting a science-based target in line with the Paris Agreement’s goal of limiting global warming to 1.5°C compared to pre-industrial levels. SM Prime published its first Integrated Report in 2021 under the Integrated Reporting Framework which provides an overview of our value creation model — how we seek to create value for our stakeholders by contributing to national progress through investments and interventions critical to the country’s socio-economic growth.

As a champion of climate action in the Philippines, our partnership with WWF adds another enhancement to transparent reporting by ensuring greenhouse gas (GHG) computations are accurate and use appropriate methodologies.

With the need to broaden efforts to protect the environment, this partnership forms part of group-wide efforts under the SM Green Movement that aims to improve the quality of life of communities through sustainable solutions to promote a green planet, green living, and a green culture.

SM Prime’s partnership with WWF dates back to 2007 under Hamilo Coast, its leisure resort development in Nasugbu, Batangas.

WWF closely monitors the health and viability of the Hamilo Coast area including three of its coves designated as Marine Protected Areas (MPAs)—the Pico de Loro, Etayo and Santelmo.

In recognition of its conservation efforts, Hamilo Coast was cited by WWF-Philippines as its longest-standing Sustainability Partner in 2020.

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