SOCIAL MEDIA

Julie’s 45th Anniversary Promo: Win a Cebu Trip With Kim Chiu

Monday, February 2, 2026


Julie’s is turning 45 years old, and instead of just blowing out candles, the country’s largest neighborhood bakeshop is giving loyal customers something even sweeter—a chance to win a trip to Cebu and meet Kim Chiu.

As part of its anniversary celebration, Julie’s recently launched the Scratch Saya Promo, a fun nationwide campaign that rewards fans who have made Julie’s a daily staple through the years. From merienda favorites to breakfast essentials, the brand continues to celebrate its journey with the same community it has grown with for decades.

A Sweet Surprise for Loyal Julie’s Fans

The Scratch Saya Promo is designed to be simple, exciting, and accessible just like Julie’s itself. Customers only need to purchase any Julie’s Sliced Bread to receive a scratch card. Each card gives participants the chance to win exclusive prizes, with the grand reward being an unforgettable fan experience.

Three lucky winners, one each from Luzon, Visayas, and Mindanao, will win an all-expenses-paid trip to Cebu for two, where they’ll get to join actress and Julie’s ambassador Kim Chiu at the Super Saya Fan Meet happening this February.

To make the experience even more special, each winner will also receive ₱15,000 in pocket money, making it a truly hassle-free and memorable getaway.

Meet Kim Chiu in Cebu

For fans of Kim Chiu, the Super Saya Fan Meet adds an extra layer of excitement to the promo. The Cebu event brings together Julie’s loyal customers and one of today’s most beloved celebrities in a celebration that perfectly matches the brand’s warm and joyful personality.

It’s a rare opportunity that blends travel, fan interaction, and brand celebration all in one milestone moment.

Celebrating 45 Years of Everyday Moments

Julie’s 45th anniversary is more than just a number. For many Filipinos, Julie’s has been part of everyday life—baon for school, snacks after work, or simple comfort food shared at home. Through promotions like Scratch Saya, the brand continues to give back to the community that helped build its legacy.

By choosing something as familiar as sliced bread as the promo entry, Julie’s reinforces its place as a neighborhood favorite while adding an element of surprise and excitement for customers nationwide.

Promo Details You Should Know

The Julie’s Scratch Saya Promo runs until February 18, giving customers plenty of time to join and try their luck. Winners will be selected from different regions, ensuring nationwide participation and representation.

For full promo mechanics, updates, and announcements related to Julie’s 45th anniversary celebrations, customers are encouraged to visit Julie’s official website, as well as its Facebook and Instagram pages.

If you’re already picking up Julie’s sliced bread for your daily meals, this might just be the perfect time to do so because your next purchase could take you straight to Cebu.