Why settle for meals that don’t satisfy, no matter how affordable they are?
Mang Inasal, the leading branded grilled chicken, communicates anew its value-for-money proposition through an entertaining 15-second TV commercial featuring its’s long-time celebrity endorser Coco Martin.
For only P99, one can already have a satisfying meal of Mang Inasal Chicken Inasal. This combines delicious thigh and juicy leg parts - it's like having two orders of chicken served in one flavourful meal. Coco Martin, at the end of the TVC, can't help but utter “Busog sa Ihaw Sarap!”
Busog sa Ihaw Sarap puts together Mang Inasal Chicken Inasal’s positioning of bigness (2-in-1 sa Laki) and craveability (Nuot sa Ihaw Sarap) given the product’s delectable taste that seeps through the chicken fibers.
For about a decade now, customers flock to Mang Inasal’s to grab a bite of its Chicken Inasal, making the enterprise one of Jollibee Foods Corporation’s fast-growing business units.
